LinkedIn for Designers 2.0 – Anson Cheung
LinkedIn for Designers 2.0 Information
Most designers don't know how to use social media to its full potential.
I was one of them. I would:
👀 Ogle at design eye-candy on Instagram
❤️ Scroll and like passively
🥴 Get distracted by random memes while scrolling
🤐 Never post anything
But then I realized something:
In the internet age, getting people to know, like, and trust you via social media is the most powerful form of leverage for a designer.
Building an audience on social media can lead to new job opportunities, new clients, speaking opportunities, and a deeper connection with the professional design community. And there is no better place to do that than on LinkedIn.
Over the past year I've:
Grown from 0 to 12,666 followers on LinkedIn
Created content that gathered 4.2 million impressions and almost 50,000 engagements
Gained new clients
Reconnected with old ones (leading to...more new clients)
Connected with top professio...